Integrated Industrial Design

The Integrated Industrial Design programme develops a deeper critical awareness of major industrial design practice, increasing input capability and value to employers. The programme encompasses the entire design process, starting from investigating a design problem or opportunity and ending with a complete product that is fit for mass or batch production. It covers areas such as sketching, visual layouts, presentation techniques, qualitative and quantitative design research methods, enterprise and business, design for AI products, design for inclusivity, creating product design briefs, project management, sustainability, new product development and design practice.